Kwenguva yekutanga, iyo British American Tobacco kambani ine mamiriyoni makumi maviri vaping vatengi. Ichi chiitiko chitsva munhoroondo yeFTSE 100 Company. Kubva pakatanga kusikwa e-cigarette makore gumi apfuura makambani mazhinji efodya anga achitsvaga nzira dzekusvika kune remangwana risina utsi.
BAT yakashuma kuti 2.1 miriyoni vamwe vatengi vava kushandisa "zvisingabatike" zvigadzirwa. Izvi zvinosanganisira fodya yemagetsi, fodya, uye mavhape. Izvi zvakaita kuti huwandu hwevatengi kubva pasi rose vanga vasarudza zvigadzirwa zvekudziisa fodya vapfuure pamamiriyoni makumi maviri kekutanga. Ikozvino vatengi vanosvika mamirioni makumi maviri nemazana mana vanoshandisa zvigadzirwa izvi.
Nyika yave ichishanda kuti isvike mune ramangwana risina hutsi nekukurumidza. Nhasi vanhu vazhinji vanoshandisa mavhapes senzira yekurega kusvuta. MuUK vapes vave kwenguva yakareba vachitaurwa pasi pe Chirongwa cheNHS chekumisa-kuputa. Izvi zvinokonzerwa nemigumisiro yezvigadzirwa izvi pakubatsira vakapindwa muropa kuti vasiye tsika yacho.
Nekudaro, mavape uye zvimwe zvigadzirwa zvekupisa fodya zvakave nemakakatanwa mazhinji munguva pfupi yapfuura. Nekuda kwemapasuru adzo anoyevedza, kunaka kwakawanda, uye nekuti haaburitse hutsi zvigadzirwa izvi zvakawana nzira yazvo mumaoko evachiri kuyaruka nevana. Hurumende zhinji pasi rese dzakamanikidzwa kudzika mitemo mitsva inokwidza zera repamutemo rekutenga nekushandisa zvigadzirwa izvi kusvika pamakore makumi maviri nerimwe mushure mekunge zvanyanya kufadza vechidiki.
Kunyangwe iyi vaping inoratidza kuve shanduko yemitambo yeBAT yekupisa fodya zvigadzirwa. Yayo mureza vape chigadzirwa, mari yaVuse yakakura ne48% kusvika pa590 miriyoni. Kutengeswa kwese kwezvigadzirwa zvekudziya fodya kwakakura ne6% kusvika pa13 bhiriyoni.
Nekudaro, izvi hazvireve kuti BAT yave kambani yevaping. Yakawanda yemari yayo ichiri kubva muzvigadzirwa zvefodya zvechinyakare zvakaita semhando dzeDunhill neLucky Strike. Mukuru weKambani Jack Bowles anotenda kuti kambani iyi inofanirwa kuramba ichigadzira sezvo isingadzivirirwe "nekuwedzera kuri kuita hupfumi hwehupfumi, huchiwedzerwa nekunetsana muUkraine." Kana kukwira kwemitengo yekurarama kunodzikisira mutengi kutenga simba iyo kambani inofanirwa kupa zvigadzirwa vatengi vachiri kugona. Ichi ndicho chikonzero kambani iri kuronga kupa a kuraswa shanduro yeVuse.
Bowles anovimbisa vese vatengi nevaisiri mari kuti kambani "yakanyatso kufambisa mamiriro azvino ane mhirizhonga nekuda kwemhando dzedu dzine simba, hunyanzvi hwekushanda, uye kuenderera mberi kwekugadzira mari kwakasimba."
